Developing effective marketing strategy

Developing an effective marketing strategy

Duration: 7 days

Training period and hours: 15, 16, 17, 18, 19, 22, January 23, 2018 (18:45 - 21:40), coffee break: (20: 05-20: 20)

Trainer: Shinobu Fujita – President of the "Strategic Consulting Firm" company

Language of instruction: Japanese with translation into Russian

Participation fee: 800 000 UZS

Registration: https://goo.gl/B6wj1u

Number of participants: 20

Target audience: business owners, company managers, marketing specialists, PR managers

Main topics of the course:

 1. Analysis of the marketing environment

2. Strategic analysis

3. Basic strategy

4. Focus strategy

5. PEST analysis

6. SWOT analysis

7. 3C analysis

8. Radar Diagram

9. Segmentation, targeting, positioning

Requirements for participants:

- Experience in business, marketing, PR fields

Certificate: in case of successful completion of the course participants will receive certificates confirming the passage.

Contact person: Damir Muzafarov, damir@ujc.uz, 120-73-94 / 95